Laurie joins Bates Smart in the role of Strategy and Research Lead. Her extensive background in architecture, design and strategy provides unique insights into the role that buildings and interiors play in supporting business objectives, brand positioning, culture and the psychological mindset of the human beings who interact with these spaces.
Her recent work on the impact of physical environment on professional networks, community and belonging will complement Bates Smart’s remote working study. Together this will be the catalyst for future research projects Laurie will spearhead that explore the spatial and psychological impact of COVID-19. Laurie is a frequent speaker and has authored multiple articles including over 100 in her industry blog Futuresrambling.com.
“We are in a unique position to recalibrate the way we think about space and interpret the role it plays in post COVID society. Our shared experiences these past months, combined with the profound impact of emerging technologies like AR, 3D printing and new construction techniques, lays the foundation for a new lexicon articulating how we work, learn, live and restore. This promises to be one of the most exciting and influential times of my career.”